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Chronoswiss
Workshop
LUCERNE ATTRACTIONS
HOUSE OF CHRONOSWISS - LUCERNE
Watchmaking Workshop Exhibit in Design Headquarters
Something
new in the land of the Swiss watch in Lucerne, Bucherer has its Ball
Clock, and now the exclusive boutique watchmaker Chronoswiss, which
specializes in the manufacture of mechanical design watches has opened
a newly reconstructed modernized company headquarters in the center of
the city of Lucerne, with a special viewing area for visitors to observe
watchmaking craftsmen at work. The House of Chronoswiss was developed
with the concept of transparency reflecting the company owners’ idea
of the brand and company on view. The refurbished building at Löwenstrasse
16b features an architecture of a wood and stone with a large expanse
of glass affording a look inside the interior, with opening and closing
modules. Three large nested cylinders representing the gears of a watch
movement reflect the focus of the House of Chronoswiss: watchmaking.
At
the center of the largest cylinder is the exhibition workshop, featuring
five watchmaker stations where visitors to Chronoswisss are offered the
opportunity to watch the watchmakers at their trade, with a view either
through glass panes or on large monitor screens. The dial workshop is
another feature area where historic machines like the 1924 Rose machine
from a rose engine from the year 1924, Swiss
watrchmaking city La
Chaux-de-Fonds, are used here to finish dials
and movements, creating specialized models for the
brand.
Visitors
have opportunity to see some of the sophisticated detail which goes into
the craft of watchmaking – producing guilloches, skeletonizing
and enameling. The tour includes a “historama” display of
interactive screens provides a look into the three decades Chronoswiss
has been in business and the company’s important milestones, then
after emerging from the cylinder representing the exhibition workshop,
the historama and the dial-making studio, visitors find themselves in
the boutique shop where they can admire the finished product of the Chronoswiss
Collection, and of course, the transparent ulterior motive of the experience,
maybe purchase one of the watches. The House of Chronoswiss exhibition
is open from 9 am to 6 pm Monday to Friday. The watchmaking exhibit is
free.
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